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July 06, 2004 :: HEALTHY CANADIAN NETWORKS PARTNERS WITH PHARMACY.CA

 


NEWS RELEASE

Healthy Canadian Networks Announces Partnership with pharmacy.ca

Ottawa July 6, 2004

Healthy Canadian Networks (HCN) announced today the signing of Pharmacy.ca as the exclusive provider of pharmacy-based consumer health care products to the HCN health portal, www.healthycanadian.com. The healthycanadian.com website offers timely, convenient access to quality goods and services purchased and used by healthcare consumers and professionals alike. Partnering with the Pharmacy.ca e-commerce site, will allow HCN to expand its offering and provide reputable health products to its clientele from the convenience of home, at reduced cost.

The e-commerce site within healthycanadian.com will be promoted on-line, as well as over PatientDirect TV, a national waiting room television network in doctors’ offices. PatientDirect TV is a 20-minute health program that educates and informs patients about healthy lifestyles, disease prevention and management. PatientDirect TV serves the major markets in 4 Canadian provinces, and delivers 8.5 million viewer impressions annually. Special promotions and pricing on healthcare goods available via healthycanadian.com will be offered to PatientDirect TV viewers.

“Healthy Canadian Networks’ website is well on its way to becoming one of the preferred destinations for the health care consumer, as well as the health care professional”, states Dr. Don Wilson, president of HCN. “HCN has partnered with Pharmacy.ca as part of its overall web-strategy to offer the goods and services of greatest importance to the consumer, from top-quality providers.”

States Scott Leslie, president of Pharmacy.ca: “We are pleased to forge this relationship with HCN as it extends our offerings to an ever larger e-commerce audience and allows us to offer HCN patrons excellent products at excellent prices, delivered to their door.  Offering our full line of Over the Counter medications to HCN’s patrons is a natural extension of our existing bricks and clicks model.”

For those organizations who wish to take advantage of HCN’s media properties for their own marketing purposes, advertising spots on PatientDirect TV as well as opportunities within healthycanadian.com and its e-commerce site, will be made available.

About Healthy Canadian Networks

The Healthy Canadian Networks is a practice management and communications company providing an innovative approach to physician and patient education services in healthcare providers’ offices. Practice MAXX provides physicians with cost efficiencies and finger-tip access to national providers of products and services frequently required in medical practice. HCN’s PatientDirect TV combines closed circuit television and digital computer technology to deliver educational health content, along with news, sports and weather, to patients in physician waiting areas across Canada. The healthycanadian.com Internet site provides patients with the opportunity to carry on their quest for health information, from home, at their leisure. The website also links physicians to national suppliers of goods and services for their practices or for personal items. Healthy Canadian Networks is headquartered in Ottawa with a branch office in Toronto.

About Pharmacy.ca

Pharmacy.ca has been an Ontario licensed pharmacy in the same location for over 30 years. From their Downtown Toronto location they have built a specialty prescription and compounding business that services a variety of patients with special or uncommon conditions.

In the year 2000 they added a full e-commerce website,
www.pharmacy.ca, to offer their patients convenient access to medical information, pharmacist counselling and online pharmacy services.

For more information, contact:

Dr. Don Wilson
President
Healthy Canadian Networks
(613) 241-7782
drdon@healthycanadian.com

Scott Leslie
President
Pharmacy.ca
(416-) 960-7768
president@pharmacy.ca


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