The vision of Healthy Canadian Networks is to improve the health of Canadians by delivering educational TV programming to the healthcare providers’ office.
PatientDirect TV is a closed-circuit TV program “narrowcasted” over the Internet to physicians’ offices across Canada. Programming content features timely health information, health tips, FAQ’s, and news/sports/weather updates, shown to patients before they visit with their doctor.
PatientDirect TV offers advertisers the opportunity to reach a captive audience, in a non-zappable format. Dynamic, colour-video images hold the attention-span of the viewer and allow advertisers to connect in a targeted manner with health-conscious Canadians.
PatientDirect TV advertisements or sponsored programming are displayed on large-screen TV’s, repeating every 20 minutes in each office location. Research indicates that the viwer recall for these images is significantly higher than either home TV broadcast or radio.
PatientDirect TV advertisements or sponsored programming are displayed on large-screen TV’s, repeating every 20 minutes in medical centres across Canada.
Go to PatientDirect TV Demo
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